Making Sense of Amazon PPC: Search Terms, Keywords, Auto and Manual

This is the first in a multipart series of videos that will help you to understand Amazon Sponsored Ads also known as Amazon PPC.

In this particular video, I will discuss Amazon search terms and product keywords, how they are different, and how the Amazon search algorithm matches Amazon search terms to product keywords. I will also discuss the difference between automatic and manual Amazon PPC campaigns and why you would use either or both type of campaigns.

The BEST Amazon FBA Course 2017 2018: https://ultimate-amazon-seller.teachable.com

Amazon FBA Tools:

Jungle Scout Web App: https://goo.gl/ceHJcd
Jungle Scout Chrome Extension: https://goo.gl/ceHJcd
eGrow: https://goo.gl/inJcA7
Seller Prime: https://goo.gl/zTji8m
Fetcher: https://goo.gl/Ncj4gt
Jumpsend: https://goo.gl/n5r7w5
AmzScout: https://goo.gl/94usPp
AmzScoutPro: https://goo.gl/6J5MLC
Amzpecty: https://goo.gl/HwNUMG
Sellics: https://goo.gl/hKJqj5
Webmerge: https://goo.gl/iE7VGT

Email: [email protected]